Brand | Logo Manual

The logo was created for the fictional Jolene Art & Movement Studio. This studio combines various developmental leisure activities—dance, musical development, drama club, and art workshops—designed for children, youth, and adults.

The logo merges playfulness and dynamism, reflecting the studio’s core focus. It is built around the name Jolene, with special emphasis on the initial letter “J.”

The name Jolene represents the founder’s personal vision and role, connecting the brand with her creative identity.

Author

Jolana Horynová

student
Ateliér Design šperku