Balance Heart

The goal was to create an independent and clearly understandable brand for BALANCE HEART exercise mats as a new product line of the social enterprise AAlternativ. The solution includes a logo, visual identity, and a simple product website. The visual style is based on clean typography, functional color usage, and a clear layout that supports the product’s practicality and credibility. The brand helps clearly present the new product and make it accessible to end users.

Author

Aneta Pirníková

student
Ateliér Digitální design