FMK & ADD Merch

The goal was to create a set of gift items with a digital touch for the Faculty of Multimedia Communications (FMK) and the Digital Design studio. Merch for studio Digital design combines spray brush in FMK colors and white vector illustration. These elements are always applied to individual objects in a different, original way, creating a variable and dynamic design. The merch for FMK is based on the faculty colors and part of the university logo, which has been transformed into patterned mosaics in the faculty colors, creating a consistent yet playful design. All designs were created in Adobe Illustrator, Adobe Photoshop and Adobe After Effects and include a digital overlay through augmented reality using Artivive.

Author

Anna Kubešová

student
Ateliér Digitální design