POPAI Študentská pečať

The task in the annual Popai competition was to devise the visual of the campaign for chocolate. The main idea of the project was to promote an ecological approach in the production of the product, which is the Študentská pečať, and its packaging. For a main visual element I decided to work with is recycled paper, which creates an eco friendly effect. The explosion of grapes and pieces of chocolate acquaints the viewer with the delicious content of chocolate and leads him to her purchase.

Author

Vittoria Stančíková

absolvent
Ateliér Digitální design