SKODA: driver profiles

For this project in collaboration with Skoda I focused on adjustable profiles, that should make the process of customising the interior and multimedia easier for drivers. This winter semester was all about analyzing the problems associated with this topic. As well as researching competitors’ alternatives. For now, I created a detailed diagram of the customizable features. And in the summer semester I plan to develop a visual solution. I also defined users’ pain points derived from the existing alternatives and proposed their estimated solutions.