When we speak about the Bata principle, we should think of a system that provided people not only with work, but also with housing and everyday comfort. It represented a carefully structured environment where life and work existed in balance.
This idea is translated into footwear design through the combination of a work sneaker and a flip flop sandal, symbolizing the connection between professional and domestic life. The result is a single object that merges two essential aspects of daily living.
The color palette is diverse and vibrant, reflecting how people personalize their homes. The front part of the shoe smoothly transitions from the strap of a flip flop into the tongue of a sneaker, visually connecting both worlds. The heel is created using 3D printing technology and represents a conceptual vision of a future Air Max inspired sole.
