The visual identity for FC Zlín. The logo is constructed from the letter Z, which is modified from a font used in the visual identity. The logo is minimalist and composed solely of typography. Later on, I placed the logo inside a circle to give it the shape of a badge. The color scheme is yellow-blue, symbolizing the colors of Zlín. Subsequently, I applied the logo to various applications used in sports events.
FC Zlín
- Author: Bianka Demčáková
- Studio: Digital Design
- Year: 2020/2021
- Category: visual style