The visual style was designed for a student exhibition called Identity. The main element accompanying the whole visual style is the eye, because each eye has its own identity and unique look. As well as a cut through the trunk of a tree, which I photographed and then used as an illustration of the eye to develop the visual. After shooting, I combined and edited the images. I created three color variations each belonging to one country. The orange colour will be used at the exhibition in Zlín, the purple in Poland and the blue in Portugal.





