As part of the Identity project, I decided to work on the visual identity of the EasyChemistry project, founded by my friends from Brno. It’s aim is to help chemistry students to pass the credit tests at the bachelor’s level. The authors release videos on the topics that appear in the tests and explain the covered material with concrete examples. For the visual identity of the project, I chose a color palette and font and created a logo. The project is presented on YouTube and Patreon platforms, so it required visual content targeted directly at them. So I designed banners, thumbnails for the videos, an intro for the channel and mascots for the girls.
Style guide:
Logo:
Banner a thumbnails:
Banner a thumbnails:
Membership thumbnails:
Mascots:
