Visual identity for 13th annual professional design conference Design na hranici.
Today, the virtual world is becoming as important to people as it is real. That’s why design pushes the boundaries further into the online. To show the connection with the digital world and the departure of natural forms and textures, I built the whole visual identity on the use of vivid colors and the pixel effect. A pixel is a certain symbol of the digital world and an essential element of most of its visual components.
As part of my visual identity, I created posters, tickets, name tags, a stamp and an exclusive merchandise: a printed T-shirt and multicolored masks. For the digital world, desktop and mobile versions of the website, Instagram posts and stories, a newsletter, the event on Facebook and a short animation promoting the event were created.
