FC Zlín

Design of a new logo for FC Zlín.

From the previous logotype, the traditional color scheme and the shape of the circle remained, but in the new design there appeared the shape of the letter Z, and the line, which is based on the lining of the playing area. This line-up became an essential element of the whole visual identity and then appeared on posters, Instagram, etc.

Author

Elizaveta Krasilnikova

student
Ateliér Digitální design