Edflix

The Edflix website focuses on providing information from the financial sphere in the form of video courses that the user can purchase and thus learn interesting information about investments, insurance, pensions and much more.

I tried to incorporate three elements into the logo. Letters “E” and “D”, an arrow or “play-button” and the shape of a wallet to represent the theme of the page. The resulting pictogram is colored in shades of blue, as they evoke feelings of reliability and calmness.

The entire website is then enriched with illustrations in the same color spectrum.